Jack, this post has been forcing function to finally understand what your work means to me. You are a clarity dealer. Like a frontier bootlegger you distill the raw materials of the Wild West of the knowledge economy into potent principles of leverage. I have been fascinated by your creations since I discovered your work and lapped up the clarity you deliver. However it's taken years to feel like I finally see the process. The central message in this post, refining language to describe a name or package for one's ideas isn't simply another "slap the desk satori", it's a "look over Jack's shoulder" moment that reveals a portion ofyour magic trick. Thanks for all the value.
bingo. The best story wins.
"Good stories make prices go up and help things happen.
They get you the job or the girl.
Great stories create generational wealth and unlock leaping emergent effects.
They get you the promotion or the “yes” in response to proposal.
Bad stories destroy fortunes, friendships, future opportunity."
https://www.whitenoise.email/p/storytelling
Legendary.
Beautifully put :)
Must've been written four years ago :-)
> A great name lands like the punchline of a joke, I recorded a short video with David Perell unpacking this idea last year.
Some great advice pieces in here. Thanks bud.
glad to hear it, thanks for reading
Probably one of the best pieces* you’ve written. Read it before on vv.com.
Definitely feel free to bring this topic back. 💪🏼
Now LLMs can explore the space that you define to coin a name. Of course your substance must follow through.
Jack, this post has been forcing function to finally understand what your work means to me. You are a clarity dealer. Like a frontier bootlegger you distill the raw materials of the Wild West of the knowledge economy into potent principles of leverage. I have been fascinated by your creations since I discovered your work and lapped up the clarity you deliver. However it's taken years to feel like I finally see the process. The central message in this post, refining language to describe a name or package for one's ideas isn't simply another "slap the desk satori", it's a "look over Jack's shoulder" moment that reveals a portion ofyour magic trick. Thanks for all the value.
The most effective names have a delicious taste